To my faithful readers,
After being quite close from losing my entire Masters project from my computer meltdown I am back in business.
Don’t get me wrong, since the crash I have been pulling all nighters busily writing out a comic masterpiece. This week my challenge is to tie up all the loose ends and draft up some storyboards.
As I have been writing, I have been increasingly blocked by frustrations and doubts concerning the method I have chosen to communicate my project. There seems sometimes so many problems concerning the “voice” and keeping the style fresh and engaging for all types of educators not to mention that I’m trying to slip in some learning and teaching principles. I need to test it out and that’s the great thing about design is that I can. But since, I think I only have two faithful readers I won’t do it on this blog yet. Another problem I have been having are the scenarios that I’m staging, the story. That’s another doubt. I might enjoy scenes about basically nothing and the behind the scenes of a “design school” but maybe its not the best way to attack most university educators in graphic design. I mean, there is a huge age group I’m dealing with! In any case, I will push on and hopefully in a week everyone can see what I have done and I can re-evaluate some more.
3 Comments
April 21, 2008 at 10:51 pm
It’s always after a crisis that we seem to remember the importance of frequently backing up!
I’ve been facing some challenges lately with the voice of the corporate blog I’m working on. Writing with several stakeholders in mind (professional peers, funders, clients) makes for some interesting decisions.
I’m trying to educate our directors on the standards and norms of the professional blogosphere and how it differs from more traditional marketing/PR with a less controlled message. We need to be engaging and useful for clients, and that’s how the perceived value of the organization goes up.
What’s your ideas to keep people engaged? The number one rule I try to keep in mind is answering the question, what’s in it for them?
April 22, 2008 at 8:06 am
I think to keep people engaged you need to answer the question that you posed and also what is the underlying purpose of the blog. A blog can act as different tool depending on the clients. In your case the voice of the blog needs to relate to the objectives of the company. What are they using it for? What kind of marketing data will they get from it? For more corporate clients, I think a blog is a good way to share, discuss, critique and analysize progress of a project. Most blogs give a controlled voice just by its structure; you see all comments if you choose. This makes the dialogue situate in the context of the actual discussion, unlike email.
April 22, 2008 at 12:27 pm
Nice blog regarding Graphic Design. Many of us would never get our websites popular due to the bad graphic design. Your blog is showing how to develop the graphical status on your website.Thanks for providing such an interesting blog.